I have no idea how Booker Prize entries work, I just know that it is arguably one of the most prestigious accolades for any novelist, even just being nominated is huge. You can say it's the Oscars of the book world! You can't go wrong with any book shortlisted for the Booker Prize... I'll never forget when I read A Fine Balance by Rohinton Mistry, I cried for 3 days after finishing it. Since then I always seek out Indian authors.
What kind of a marketing campaign do you have in mind?
What kind of a marketing campaign do you have in mind?