05-22-2012, 10:22 AM
Last night I read an article about Phillipine sugar, Cola, and that guy.
Quote:Bernays was the man with the answer. He knew that through use of Freud’s theories you could manipulate thought, that it was possible to switch needs with desires in the minds of the people.
Out of this would come the political idea of how to control the masses: satisfying inner selfish desires made people happy and thus docile.